Peek Inside San Francisco's Sold Out Color Factory

Take a virtual tour of the sold-out Color Factory, a pop-up experience from your colorful Instagram dreams.

If you’re like most of us, you’ve been experiencing a serious case of #FOMO while scrolling through Instagram coming across images of the pop-up Color Factory that’s currently taking place in San Francisco. This 12,000-square-foot, two-story interactive exhibition full of wonderfully bright colors, sold out so quickly that it made our heads spin. Featuring works by several notable artists including Jacob Dahlgren, Tom Stayte and Geronimo Balloons, the Color Factory pop-up experience is a bright color lover's fantasy come true.

The Color Factory is steps ahead when it comes to impressing Instagrammers and tech-geeks alike: Attendees are given a polka-dot ID card which is used to activate cameras in each of the rooms. One quick pose in front of a camera, a scan of your ID card and the photo instantly goes to your inbox. With a scratch and sniff room, to a room full of gorgeous blue orbs hanging in the air, the Color Factory truly has something for everyone.

After the popularity of the pop-up experience caused them to extend the opening dates twice already (currently through mid-November), the tickets have gone like hot cakes, selling out within hours. Although rumor has it they might bring the pop-up to NYC eventually, we're experiencing it vicariously through Instagram and the lucky ones who scored tickets.

But First, Take a Selfie

The purple selfie room designed by Tom Stayte prints a new selfie that falls to the ground every 12 seconds. Visitors can even print a purple picture from their phones.

Dive Into the Giant Yellow Ball Pit

The giant ball pit features more than 200,000 yellow balls, and two photo booths installed in the ceiling so visitors can get the perfect overhead Instagram shot.

Take a Blue Balloon Bath

The blue bubble balloon bath was designed by Geronimo Balloons.

Color a Green Scene

Andrew Neyer & Andy J. Miller drew the illustration in the green room. Visitors can color on the wall with an oversized green marker.

Follow the Secret San Fran Color Map

After experiencing 15 color experiences at the Color Factory, on their way out, visitors receive a secret neighborhood map of 17 additional experiences hidden around San Francisco.

More Things to Do in San Francisco

Didn't get highly coveted tickets to the Color Factory? These spots are worth a visit, too.

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