10 Beach Buys That'll Be All Over Instagram This Year

Beach Towel

Go ahead and brag to your Instagram followers and coworkers back at the office that you’re on vacation with this oversized "Wish You Were Here" beach towel. We love the retro, postcard-inspired design.

Buy It: Urban Outfitters, $38

Wicker Bag

Straw purses, especially 70s-inspired ones, are having a moment in resort fashion, and we were shocked to find this wicker tote from Forever 21 for less than $30. Style it with a silk scarf and you've got yourself a designer dupe for those trendy circle handbags that cost $300+.

Buy It: Forever 21, $27.90

Palm Leaf Floatie

Cool floaties are everywhere, from swans to donut rings, but we’re loving this super-sized tropical palm leaf floatie. It’s perfect for laying out and just drifting on the water.

Buy It: Urban Outfitters, $60

Waterproof Speaker

It wouldn’t be a great day at the beach without the perfect playlist. This Bluetooth speaker syncs to your phone and is 100% waterproof.

Buy It: Anthropologie, $48

Straw Visor

Move over floppy beach hat. The 90s visor is back! We love this metallic straw design from Nordstrom Rack. It’s on trend and won't break the bank at just $15.97.

Buy It: Nordstrom Rack, $15.97

Drink Holder

The beach is great...until you realize your beverage is coated with a layer of gritty sand. Keep your drinks out of the sand with this super cute pineapple cup holder. It also floats so you can take it into the water.

Buy It: Nordstrom Rack, $14.97 (Originally $20)

Transparent Tote

Translucent bags have been trending in the fashion world big time, from fanny packs to purses. We love this clear tote from Urban Outfitters--especially the slip pocket for your sunnies and cell phone.

Buy It: Urban Outfitters, $19.99 (Originally $25)

Heart Sunglasses

Heart-shaped sunnies have been everywhere on Instagram but they’re usually white, pink or red. We love this sophisticated twist with tortoise shell from Modcloth. These are guaranteed to be your go-to pair all summer long.

Buy It: Modcloth, $22

Cooler Bag

This bag is as cute as it is functional. The tote features a cooler lining to keep your beverages chilled and your snacks fresh. It also doubles as an adorable summer purse.

Buy It: Bando, $32

Handheld Fan

Cool down in the sun with this adorable personal fan from SunnyLIFE. We love the colorful ice cream cone but there’s also pineapple and flamingo fans.

Buy It: Amazon, $11.99