From his hometown of Boston to the highest mountain range in the world, Jack travels high into the Himalayas to taste some of the best drinks in Nepal, including a marijuana milkshake, sherpa beer and the Yeti's favorite drink.
The land is cold, but the people are warm and full of spirit — the kind of spirit you can drink! Icelanders stay toasty by sipping on their liquor, and Jack is more than willing to join in on the party. From fjallagrassa in the mountains to sipping beer in Hafnarfjordur, he attempts to drink his way across the Land of Fire and Ice.
With more bars per capita than any other European country, Spain is just one big fiesta for Jack Maxwell. From tasting sherry in Andalusia to being introduced to Queimada, a flaming punch made with orujo, a 100-proof, wine-based spirit, in Galicia, Jack takes an intoxicating tour of Spain.
From soothing hops baths to Zirbenschnapps, a digestive pinecone schnapps, booze in Austria doubles as a medicinal method. Jack heads to downtown Franking to sip on one of Austria’s most famous drinks, visits a distillery in Upper Austria to taste the famous (and quite expensive) eau-de-vie, and much more.
From Machu Picchu to the fiery capital of Lima, Peru serves up strange magic at every turn. Jack is in the Land of the Inca to discover the culture behind many of Peru’s most popular drinks, including canazo, a sugarcane liquor, and masato, a traditional Peruvian beverage also known as “spit beer.”
Jack takes his booze travels to Japan, a country that has a reputation for being a little unconventional. Amid a culture of honor, family and strict order, drinking provides a balance to this lifestyle and an outlet for people to relax.
Jack travels to the base of the Khangai Mountains to try fermented horse milk; takes a tour of a factory where liquid is filtered through diamonds and pearls to create the perfect vodka; and gets a lesson on making camel-milk vodka.
Beer, rebellion, soccer, Islam and fiery brandy stir modern Turkey. Although drinking is highly restricted, Turks drink defiantly and patriotically across the country, from bustling city streets to ancient islands. Jack Maxwell finds that every glass comes with a very big twist.
Jack experiences the rich, innovative drinking history of the Netherlands. He parties on a bike bar, visits a bank filled with beer, and eats herring like the locals.
Lithuania proves that 50 years of oppression didn’t change the ways of the people. Jack gets an inside look at the world of paganism, its rituals and its love for mead. He also experiences the wonders of homemade Lithuanian beer. In the midst of all this, Jack finds a sport that suits him: keg tossing.
Jack travels to Armenia to discover the old and new in booze. He checks out the oldest wine press, tries Ararat brandy and tastes the nightlife in Yerevan. Along the way, he samples mulberry oghi before wrapping up his trip at a wedding.
As Jack explores the many drinks Belize has to offer, he finds that the rugged Central American paradise has attracted people from all over the world. But no matter where you come from or why you're there, Belize always welcomes you with a cocktail.
Jack begins his South African journey seeking a cure for a hangover. While there, he also indulges in wild fruit that could give an elephant a buzz, homemade honey hooch, Zulu tribal beer and wine made from palm trees.
Jack heads to Tennessee where he uncovers the surprising link between moonshiners and George Washington, a legendary whiskey brought back from the dead and an old-timey rum in the heart of whiskey country.
Jack heads to the Big Easy for a taste of Louisiana’s unique liquors. He digs into voodoo traditions, hunts for the almost-extinct Ojen and discovers Perique, a liqueur made with a rare tobacco that’s grown in the bayou.